DONE! and IED Milano: a project that grows over time

From the showroom meeting to the final degree projects

After months of research, development and exchange of ideas, students from the Communication Design course at IED Milano presented the projects they created for DONE! as part of their final thesis work.

The project began with the first meeting held last November at the DONE! showroom, where students had the opportunity to discover the brand up close: its history, products and the values that guide every decision. From that moment, a journey of research and interpretation began, transforming a brief into original communication projects capable of telling the DONE! story through new languages and fresh perspectives.

Creativity as an opportunity for mutual growth

For DONE!, collaborating with the academic world means much more than simply proposing an educational project. It means creating a space for dialogue where professional experience and new ideas can meet, generating value for both sides.

Every collaboration with universities represents an opportunity to observe the brand through the eyes of a new generation of creatives, gaining inspiration from different sensibilities, languages and points of view. At the same time, it is a chance to share DONE!’s entrepreneurial journey, showing how behind every product there is research, vision and a daily process built on choices, challenges and growth.

For DONE!, investing in dialogue with the education sector means believing that the best ideas always emerge through exchange and collaboration. Because it is precisely at the intersection between universities and businesses that creativity stops being just an exercise and becomes a project capable of generating real value.