Guess who’s just arrived in Rome?

DONE! arrives in Rome for the first time

After Milan, Verona, and Naples, DONE!’s journey continues with its first arrival in Rome. From May 13 to June 3, the brand will be present with a pop-up store at Roma Termini Station, open daily from 8:00 AM to 9:00 PM: a space designed to offer a direct encounter with the DONE! world and to discover its products, materials, and vision up close.

More than a simple retail presence, this marks a new step in a journey that brings DONE! across Italy, creating opportunities for meaningful encounters between the brand and people. In a place like Termini, crossed every day by people on the move, DONE! finds the perfect setting to express its idea of movement: functional and dynamic, yet always intentional.

A new meeting point in motion

Whether it is the EAST+WEST backpack for the next trip or for days constantly on the move, or a versatile Beauty Bag designed to accompany everyday life, every DONE! product is created to adapt to real life, following your rhythm without compromising on style, functionality, material research, or attention to detail.

The Rome pop-up thus becomes a special opportunity to get to know the brand more closely, experience the products firsthand, and step into the DONE! universe. A transitional space turned into a place of discovery and connection.

For DONE!, every city represents much more than a destination: it is an opportunity to continue telling its journey through shared experiences, people, and movement.